03-17-2023, 01:37 PM
Legislation that covers all European citizens, who now have the right to the protection of their personal data. Entities are no longer able to use personal information without the consent of citizens. The penalty for non-compliance is 4% of revenues up to a limit of 20 million euros. View information in English >> Other Countries with legislation similar to the GDPR Other countries wanted to demonstrate the data protection of their citizens, we list some more relevant for Portuguese marketeers: Brazil – General Data Protection Law (LGPD) California-USA – Legislation even more restrictive than the GDPR. Prudence dictates that all of the US be treated to this standard. There are even more countries with their GDPR, such as China, India, Switzerland, Chile, South Africa, New Zealand, South Korea. GDPR and Marketing? To that end, we consider a different approach.
B2C and B2B. Because, while in B2B, information tends to be less personal, in B2C the company tends to go even to personal data, and therefore marketers incur greater responsibilities. Marketing data that we will deal with in this article Website visitor – it is necessary to advise that cookies exist on the website and how visitors can disable them. Emailing list – just have name and email, it's already given. An email with name Australia Email List is also personal data. Other Marketing Data The complexity is much greater, there are still no indications of templates such as for emailing and website. CRM – where a lot of information can be contained. Databases – they exist, for emailing purposes, data processing, may contain personal information. Social – if an individual publishes their personal information to the world, it ceases to be private and covered by the Regulation.
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Many of the problems caused by the digital GDPR will be solved by ePrivacy (hopefully). For example, turning website visitors into bureaucrats who have to click “I agree” just to make the annoying pop-up disappear. There are more situations where the GDPR applied to the letter are not for online, and which need to be addressed. Website with Analytics? A fresh website, with GDPR-compliant analytics More information GDPR for WEBSITES This subject is special for Good Intelligence, because all web analytics are based on data collection , through cookies. In this context, we leave our partners duly protected. Google Analytics – the most used cookie collector. Google Analytics uses cookies that allow you to see the behavior of the visitor to the website, for example to find out if you have shared a page or watched a video. For the purposes of GDPR, companies must inform visitors of the existence of cookies, as well as the mechanisms to avoid them.
B2C and B2B. Because, while in B2B, information tends to be less personal, in B2C the company tends to go even to personal data, and therefore marketers incur greater responsibilities. Marketing data that we will deal with in this article Website visitor – it is necessary to advise that cookies exist on the website and how visitors can disable them. Emailing list – just have name and email, it's already given. An email with name Australia Email List is also personal data. Other Marketing Data The complexity is much greater, there are still no indications of templates such as for emailing and website. CRM – where a lot of information can be contained. Databases – they exist, for emailing purposes, data processing, may contain personal information. Social – if an individual publishes their personal information to the world, it ceases to be private and covered by the Regulation.
Many of the problems caused by the digital GDPR will be solved by ePrivacy (hopefully). For example, turning website visitors into bureaucrats who have to click “I agree” just to make the annoying pop-up disappear. There are more situations where the GDPR applied to the letter are not for online, and which need to be addressed. Website with Analytics? A fresh website, with GDPR-compliant analytics More information GDPR for WEBSITES This subject is special for Good Intelligence, because all web analytics are based on data collection , through cookies. In this context, we leave our partners duly protected. Google Analytics – the most used cookie collector. Google Analytics uses cookies that allow you to see the behavior of the visitor to the website, for example to find out if you have shared a page or watched a video. For the purposes of GDPR, companies must inform visitors of the existence of cookies, as well as the mechanisms to avoid them.